Canada's flagship software incubation club

Turning ideas into products

Building from Queen's university, QTMA is Canada's premier student product incubation club, where ambitious students design, build, and launch products that solve real problems. We create an environment where designers, developers, and analysts learn by shipping—not just studying.

Turning ideas into products

Our Process

What it looks like

Every year, QTMA brings four innovative digital products to life. Through a process of ideation, research, development, and launch, our teams transform promising ideas into products with real-world impact.

Ideation process image
  • Ideation (May–Jul): Turning opportunities into ideas. Each summer, teams explore emerging trends, unmet needs, and market opportunities to identify promising product concepts. Through planning sessions, workshops, and product discovery, ideas are refined into clear directions for the year ahead.
  • Validation (Aug–Oct): Validating before building. In the fall, teams conduct user interviews, gather feedback, and analyze the market to better understand the problem they’re solving. Every assumption is challenged and tested to ensure the product is grounded in real user needs.
  • Prototyping (Nov–Jan): Building through iteration. With a validated concept in place, teams move into design and development. Through weekly sprints, prototyping, testing, and continuous refinement, ideas gradually evolve into polished digital products.
  • Launch (Feb–Apr): Bringing products to launch. Throughout the year, teams showcase their progress at Demo Days, presenting their products to industry professionals, company representatives, and experienced judges. These milestones celebrate months of research, design, development, and iteration.

Our Value

Connect. Learn. Experience.

Product Development

Work on products beyond the classroom. Collaborate with fellow students, designers, developers, and product managers to bring ideas to life and create solutions used by real people.

Networking

Connect with students, alumni, and industry professionals passionate about technology and innovation. Build meaningful relationships and learn from experienced mentors.

Skill Enhancement

Develop technical and professional skills through training, workshops, mentorship, and hands-on project work. Gain practical experience in design, development, and business analysis.

Portfolio Building

Build a portfolio of real products that showcases your skills, collaboration, and impact. Graduate with tangible work you can confidently share with future employers.

Our Team Structure

4 Teams. 4 Functions.

Since 2014, QTMA has been building products that address real student needs and market opportunities. Members work within one of four product teams, each made up of Product Managers, Business Analysts, Developers, and UI/UX Designers who collaborate to take ideas from concept to launch.

  • Product Manager — Coordinates • Plans • Ships
    • Business Analyst (Senior)
      • Business Analyst (Junior)
      • Business Analyst (Junior)
    • Developer (Senior)
      • Developer (Junior)
      • Developer (Junior)
      • Developer (Junior)
    • UI/UX Designer (Senior)
      • UI/UX Designer (Junior)
      • UI/UX Designer (Junior)

Our Network

Where it leads you

From global technology firms to fast-growing startups, QTMA alumni have built careers at some of the world's most impactful companies.

Companies and institutions where QTMA alumni have worked and studied

Our History

Our History 2014

The Founding

QTMA was founded by Justin Herlick and Aleko Kiriakou to bridge the gap between Queen's University and the broader tech industry. Initially only a Commerce club, QTMA primarily focused on researching and analyzing key market trends.

QTMA members during the club's founding year

Slide 1 of 4: 2014, The Founding